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Do It Yourself Creative Brief

Ginger Sinsabaugh MacDonald You show up to Tuesday’s staff meeting with your fully loaded latte and blueberry scone. That’s when the associate pastor drops one of the following bombs: * The pastor’s...

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Three Steps Forward and Zero Steps Back

You’re familiar with the old adage that says, “three steps forward and two steps back,” but what would happen if you viewed “setbacks” as merely redirects of your efforts? In this address, Kerry...

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August Webcast: Basics of Church Communications

Evan McBroom will join our webcast to talk about the basics of church communications. We will discuss the basic challenges, responsibilities and resources for people in church communications. If you...

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September Webcast: 7 Principles for Effective Communications

This webcast will include an overview of seven principles for effective church communications that I have collected over the last few years. These principles have been modeled by outstanding churches...

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It Starts with a Plan

The first and best step you can make toward changing how your church communicates is to move yourself out of reactive mode and into proactive mode. This starts by making a plan for managing and...

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Seven Deadly Sins of Church Communication

In this light-hearted but candid session, Evan unpacks seven common barriers his team has identified that stand in the way of effective church communication and the most common recommendations toward...

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Case Study: Commissioning a Study by the Barna Group

A group of church communicators in Houston wanted to know why self-professed Christians in the city were not attending church. With a countless number of churches from which to choose – including...

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November Webcast

I’m swamped right now, so instead of a live webcast this month, we’re posting two new interviews we did last week with Bruce Herwig from Trinity Church in Redlands, CA. Bruce was in our office working...

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Four trends for the future of church websites

Original release date: 7/18/13 1. Everything is going mobile. Today 1 in 4 teens is a “mobile-mostly” internet user. Mobile is the fastest growing web platform as more users of all ages access the...

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Your webmaster needs to be a writer

I’ve been in the web development business for over a decade, and I’ve never seen a site fail due to poor design or bad graphics. I’ve seen sites that were hampered by those, but it’s rarely fatal. What...

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Effective Communications Principle #1: Guests come first

Principles of Effective Communications For Churches and Non-Profits Principle #1:  Guests come first One of the challenges in communications for churches and non-profits is that we do a tremendous...

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Effective Communications Principle #2: All ministry events are not equal

One of the biggest challenges to effective church communications is the falsely democratic idea that all ministries and all ministries events should be promoted equally. If you give three months of...

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